An Out-of-The-Box System That Will Transform Your Team’s Development

Published: Thu, 08/21/25

Updated: Thu, 08/21/25

An Out-of-The-Box System That Will Transform Your Team’s Development

Some time ago, one of my clients challenged me to record the 20 most important lessons I’ve learned. After a great deal of reflection, I eventually came up with 25. This is one.

As I was just beginning to build my consulting practice, I learned a lesson that has stuck with me ever since, and shaped much of the training programs, videos and articles that I have produced. It may make a difference in the trajectory of your personal growth and development, and it can be a powerful force for the development of a team.

Here’s the story. I read the books on how to build a consulting practice and they all said, ‘give seminars.” So, I did, eventually making arrangements with a local business college to create and present a number of seminars for the local business community. I would create the seminar. The college would promote it and handle the money. I would present it in their facilities, and we would split the profits. A win/win for everyone.

For every seminar, I always used an extensive evaluation form that I’d ask every seminar participant to complete. One of the questions, regardless of the content was this: “What was the most important thing you got out of this seminar?”

I was shocked! Typically, one out of 20 or so people would write down something that was not a part of the seminar! How could they have gotten that from it, when it was not in any of the content?

As I studied this recurring phenomenon, I realized what was happening. They had some issue or problem on their mind – maybe even subconsciously, they would hear something – maybe from me, but maybe from someone else at the break or in our discussions – and that would click on an idea, and that would click on the thing they were looking for. They then celebrated the answer because they had received in the webinar. But it was two or three clicks away from what was said. They recognized the answer but didn’t notice that it was a couple of clicks away from what was being presented.

Out Think, Out Sell, Out Perform

Give Yourself an Unfair Advantage

You’ve probably invested in tools, sales training, and new strategies — but have you ever invested in how you think?

Top performers know that better thinking drives better results. It’s not just working harder. It’s thinking better.

And that’s what I am going to teach you.

For the past 30 years, I have trained tens of thousands of B2B salespeople to sell better. Every training program, every keynote presentation and every one of my 13 books were based on a thinking system.

Now, I’m teaching that system in an interactive webinar, on September 19th, from 12:00- 1:15.

        Join me in this live, $47 webinar where I’ll teach you the proven Menta-Morphosis® approach to thinking about the right things in the right way, in order to…
        ✅ Improve your skills forever.
        ✅ Use your time more wisely
        ✅ Complete every major task better.

This isn’t just theory — it’s a repeatable system that will change the way you sell and lead for the rest of your career.

Register

The more I thought about it, the more I began to realize that it was a good thing. The atmosphere of the seminar – the congenial attitude, the interest in learning — had opened the door to my participant to find the answer he was looking for, even though it wasn’t the answer that the seminar provided. I began to realize that it wasn’t so much about me and my content, as it was about the participants and their need to find a solution or learn something that fit their needs.

I came to a conclusion which has informed my content creating ever since –something I call Serendipity learning. I didn’t care what they learned, I only cared that they learned.

Serendipity learning differs from focused learning in that it is driven by the interests and issues of the learners, not the trainer. In focused learning, the trainer decides what the learners should know. In Serendipity learning, the learners decide.

I didn’t care what they learned, I only cared that they learned.

****************************************************************************************************

One of the issues with traditional, focused learning is motivating the learners to spend the time and energy necessary to learn the new thing. Serendipity learning makes that a moot issue. The learners decide what good ideas they can implement, based on their needs and interests. They are intrinsically motivated to learn what they want to learn.

While there is a place for focused training, the idea of Serendipity learning has its own particularly valuable applications. For adults on the job, much of their development can be supercharged by replacing focused learning with Serendipity learning.

Eventually, I built an entire learning system — our Menta-Morphosis® Learning System – upon the practices and processes that evolved out of it. That realization provided the intellectual underpinning for many of my presentations, keynot... READ THE FULL ARTICLE HERE

Featured YouTube Podcast:

The Loss of Discipline and the Opportunity for You

In recent years, I’ve seen a deeper degradation in the learning potential of the work force fueled by a growing inability to concentrate. I’m afraid that much of the adult population in this country has become so conditioned to sound bytes, texts and tweets that they have lost the discipline to “do the work.” Like an unused muscle, their ability to concentrate has atrophied. On one hand, that is alarming. On the other, it is a tremendous opportunity for you.

Featured Podcast:

What's a Professional Sales Manager?

All of us have become what we are, at least in part, to the impact other people have had on us -- some positive and some negative. A professional sales manager is gifted with a rare and precious opportunity -- the opportunity to play a pivotal role in the lives of his charges. Join me in this review of the best sales manager for whom I ever worked.

Everyone needs a bit of inspiration, education and motivation.

Forward this message to your friends and colleagues.

Like what you’ve read? Become a subscriber. Click here.

P.O. Box 523
Comstock Park MI 49321
USA

Unsubscribe | Change Subscriber Options