I was once asked by a seminar participant if I could distill all my advice down to one word….what word would I say?

And this was my response:

"Well, I can't reduce it to one word, but I can reduce it to three. Here are the three words: focus, focus, focus."

Why three times, you ask?

Because saying it thrice emphasizes its importance.

If you really think about it, we're living in a time where we must deal with more 'things per person' than at any other time in history.

The incessant ping of notifications….the overflowing inbox…the juggling of multiple tasks and responsibilities…

You name it!

Meaning the biggest challenge that we face today is not the scarcity of opportunities but rather prioritizing what to “focus” on.

Or which activities will bring us the highest possible returns with the lowest possible investment?

Now, I'm not sure what applies to other professions, but when it comes to sales, there is nothing that even comes close to the power of asking a good question. 

It stands alone, apart from every other tactic, as your single most powerful sales tool.  

Simply because questions tailored to uncover customer needs, pain points, and aspirations not only build credibility but also lead to deeper conversations, which DIRECTLY leads to more sales. 

Problem is, a lot of salespeople think that they know how to ask the right questions or what questions to ask and when.

But in my experience, they underestimate the nuance and effectiveness of strategic questioning. 

So, how do you know if you're not asking the right sales questions?

Simple. 

If you're banking on luck to carry you through sales conversations but finding yourself disappointed with the results…

Or you're facing way too many objections and rejections….  

Or you're finding it challenging to establish rapport and trust with your prospects...

The chances are - you're off-track with your questions.

And perhaps, that's where your "focus" should be.

Now, if that's you, I've got some good news.

On April 12, at !2:30PM (Eastern) , I'm hosting a webinar where I'll share all my knowledge about asking the right questions.

I'll show you:
 

• My list of 20 most effective sales questions. Feel free to copy them however you want, although I strongly recommend tweaking them to fit your situation. (Don't worry; I'll show you how to do that too!)
• How to ask questions that unveil the hidden treasures buried within your prospects' minds, guiding them towards a resounding "yes" with every interaction
• The three levels of understanding customers' needs through the “peeling the onion” method —  Master this, and I can almost guarantee you; you'll never find yourself second-guessing about a prospect's situation again.
• The shocking reason why you should NEVER ask your prospect the all-too-common "How much are you currently paying?" question.
• And much more

Put simply:

Almost everything I've learned about asking the right questions over my 35-year career in sales while helping more than 500+ companies across 11 countries… I'll share it with you in this webinar. 

It took me years of trial and error and, in some cases, tens of thousands of dollars to learn everything for myself.

But you can have access to the same knowledge for just $47 by attending this webinar.

It's an investment that will pay for itself many times over.

REGISTER NOW: Master Your Most Powerful Sales Tool — Ask Better Sales Questions 

P.S. If you have any questions about this webinar, simply reply to this email and let me know.