“In your training,
do you focus on instilling new skills, or do you try to remove the hindrances to people using their existing skills?”
That was one of the best questions I have ever been asked. I recall it clearly. I was having lunch with the CEO of a large non-profit organization, for whom I
was training their social workers in sales skills. As a professional speaker/author/trainer, it is a question that I have considered for decades. It really speaks to the heart of the task of helping someone improve and develop. And, while it is a deep question that I’ve considered, I never expected to hear it from a client.
The answer is that we – the teachers and trainers in the world – do both. We teach the practices and competencies that are proven and fundamental for success in sales and leadership. In many cases, these are new skills, new ideas and new practices for the learner.
At some point in the process, though, a very predictable phenomenon occurs. While the learner accepts, intellectually, the value of what was been taught, he/she makes no — or very limited — attempt to actually put it into practice.
The
Process
It’s a two-step process: First, the learner needs to become aware of some practice, process, idea or skill. Then, they need to intentionally work to put it into practice.
The first step is the easiest. It only takes a small amount of effort to identify practices, processes and skills which have been proven to be effective in your job or profession. No matter what your job, or profession, I suspect that there are at least five books written on the subject, and at least 20 websites offering solutions. A 15-minute web search will probably uncover enough
practices and ideas to keep you busy for weeks.